Matala: The Hippie Experience in Crete

Matala isn’t just another beach town in Crete – it’s a place soaked in free-spirited history, wild beauty, and the kind of charm that lingers long after you've left. Located in southern Crete, Matala became a legendary hub in the 1960s and 70s, attracting free thinkers, artists, and travelers from around the world who were drawn by its natural caves and easygoing lifestyle.

In this article, we’ll take you deep into the hippie experience of Matala, exploring everything from its colorful past to its vibrant present. You'll discover practical travel tips, fascinating stories from its golden era, and all you need to plan your own adventure in Matala, Crete – whether you're a history buff, a beach lover, or a modern-day bohemian at heart.

📍 Where is Matala Located?

Matala is nestled on the southern coast of Crete, Greece’s largest island, and lies within the Heraklion regional unit. It is approximately 75 kilometers (about 47 miles) south of Heraklion city, making it accessible yet delightfully remote. The village sits at sea level, with an elevation of around 10 meters (33 feet) above the Libyan Sea. This charming coastal spot is framed by dramatic cliffs and golden sands, giving it a breathtaking backdrop that's both serene and striking. Matala’s location makes it an excellent base for exploring southern Crete, including nearby archaeological sites and less touristy beaches.

🌟 What is Matala Known For?

Matala is best known for its unique blend of natural beauty, ancient history, and bohemian flair. The iconic limestone caves that line the cliffs above the beach are its most famous feature. Originally carved during Roman times, these caves were later inhabited by hippies during the 1960s and 70s, turning Matala into a symbol of counterculture and freedom.

In addition to the caves, Matala is celebrated for its:

• Crystal-clear waters and relaxed beach vibe that attract sunbathers and swimmers alike
• Street art and murals commemorating its hippie past, which add color and character to the village
• Annual Matala Beach Festival, a lively event filled with music, dance, and nostalgia for the peace-and-love generation

💡 Fun Facts about Matala:

• • The village is mentioned in Joni Mitchell's 1971 song “Carey,” written about her time living in the caves.
  • The beach faces west, offering some of the most spectacular sunsets in Crete.
  • Despite its fame, Matala has retained a small-village atmosphere, with fewer than 300 residents.

🏺 History of Matala

Matala’s history spans thousands of years, far beyond its hippie fame. In Minoan times, the nearby city of Phaistos used Matala as its port, giving it early significance in the ancient maritime trade routes. Archaeological evidence suggests Matala was continuously inhabited through the Roman and Byzantine periods, thanks to its strategic coastal location.

During the Roman era, the caves that later became hippie homes were carved into the soft limestone. These were used as tombs or storage areas. Over time, Matala faded into a quiet fishing village, seemingly forgotten by the outside world – until the arrival of the hippies in the 20th century.

🌺 History of Hippie Matala

In the 1960s and 70s, Matala entered a new chapter when it was “discovered” by international travelers seeking an alternative way of life. The empty caves provided free shelter, and the secluded beach offered a peaceful setting for introspection, art, and community living. What began as a few curious backpackers soon grew into a movement. People from all over the world – especially Europe and North America – made Matala their temporary home.

They lived simply, played music, meditated, painted, and connected with nature and one another. The lack of electricity, rules, and modern comforts didn’t deter them; it enhanced the sense of freedom. Even when the local authorities began to crack down on illegal cave dwellers, the legacy of this era endured. Today, the hippie murals and festivals continue to honor this colorful period of Matala's past.

🚗 How to Travel to Matala

Traveling to Matala is relatively straightforward, especially from the capital city of Heraklion. Here are your options:

• By Car: Renting a car is the most flexible way to reach Matala. The journey from Heraklion Airport takes approximately 1.5 hours and offers scenic views through Crete’s mountainous landscape. The roads are paved but can be narrow and curvy, especially as you get closer to the coast.
• By Bus: There are regular KTEL buses from Heraklion to Matala, usually with a transfer at Mires. This is a budget-friendly option and fairly comfortable, though it takes longer than driving yourself.
• By Guided Tour: Several travel agencies offer day trips to Matala, often including stops at archaeological sites like Phaistos or the nearby Agiofarago Gorge.

💡 Travel Tips:

• If driving, always keep an eye out for goats and sharp bends on rural roads.
• Fuel up before heading south – gas stations are less frequent in remote areas.
• In high season (July–August), arrive early to find parking near the beach.

🛏️ Where to Stay in Matala?

Matala offers a range of accommodations to suit every type of traveler, from luxury seekers to budget backpackers. Many places are family-run, offering a personal touch and Cretan hospitality.

Luxury Accommodations in Matala

• Aphrodite Luxury Accommodation
  Spacious suites with modern furnishings, private terraces overlooking the sea, and bespoke concierge services—perfect for travelers seeking tranquility and indulgence. Guests commend its exceptional comfort and attention to detail. Book HERE.

• Euphoria Luxury Apartment
  Stylish interiors, a fully equipped kitchen, and panoramic sea views from its private terrace. Reviewers highlight the modern amenities, tasteful décor, and breathtaking vistas. Book HERE.

• Utopia Luxury Apartment
  Chic décor, high-end appliances, and a serene ambiance make this spot ideal for unwinding in style. Visitors praise the impeccable cleanliness and peaceful setting. Book HERE.

Best Mid Mid-Range Accommodations in Matala

• Armonia Hotel
  A welcoming three-star retreat with a refreshing outdoor pool, comfortable rooms, and a garden terrace. Its superb service and cozy atmosphere are frequently mentioned by delighted guests. Book HERE.

• Valley Village
  Nestled amid lush greenery, this property offers spacious rooms, an inviting pool, and stunning mountain views. Friendly staff and tranquil surroundings earn it high marks. Book HERE.

• Paradise Matala Hotel
  Just a short stroll from Matala Beach, it features clean, well-appointed rooms, a large pool area, and a hearty breakfast buffet. Guests value its prime location and attentive service. Book HERE.

Budget-Friendly Accommodations in Matala

• Hotel Sunshine Matala
  A budget gem steps from the beach, with cozy rooms, free Wi-Fi, and a relaxed shared lounge. Its wonderful reviews highlight friendly staff and unbeatable convenience. Book HERE.

• Fantastic Matala 1
  Bright, air-conditioned apartments with balconies and a serene garden. Visitors praise its cleanliness, great value, and proximity to local attractions. Book HERE.

• ANDRIANOS DELUXE STUDIO
  Stylish studios offering modern comforts and a central location. Guests appreciate the comfortable accommodations and attentive hosts. Book HERE.

💡 Accommodation Tips:

• Book early during summer, especially in July and August.

• Ask your hotel about Red Beach hikes and local restaurant recommendations – they often know the best spots.

• For a unique stay, look for family-run villas offering home-cooked breakfast and garden patios.

🕒 How Many Days to Spend in Matala

The ideal stay in Matala depends on your travel pace, but 2 to 3 days is perfect for soaking in the experience:

• Day 1: Arrive, explore the caves and beach, enjoy a sunset dinner.
• Day 2: Take a hike to Red Beach or visit the Minoan ruins at Phaistos.
• Day 3 (optional): Relax, shop for local crafts, or enjoy a beachside yoga session.

💡 Extra Tips:

• Staying overnight lets you enjoy Matala without the day-tripping crowds.
• Sunrise walks along the cliffs offer a peaceful, unforgettable start to your day.

🌤️ When to Visit Matala (Weather + Climate)

Matala enjoys a Mediterranean climate with long, hot summers and mild winters.

• June to September: Expect plenty of sunshine and warm sea temperatures. This is high season, with lively energy and festivals.
• May and October: Ideal for those seeking good weather and fewer tourists. Temperatures are pleasant, and the sea is still swimmable.
• November to April: Quieter months with cooler temperatures. Some businesses may close, but it’s a peaceful time to visit.

💡 Travel Tips:

• Bring reef-safe sunscreen and a wide-brim hat for sun protection.
• If you’re visiting during a festival, book accommodation well in advance.

🎒 What to Do in Matala?

Matala is small but packed with things to see and experience. Whether you're into history, nature, or culture, there's something for everyone.

Must-Visit Places in Matala

• Matala Caves: Walk through ancient Roman tombs and imagine life in the 60s when hippies called them home.
• Matala Beach: The sandy beach is ideal for swimming, sunbathing, and people-watching. Its calm waters are great for families.
• Hippie Street Art: Bright murals cover walls and streets, depicting peace symbols, musical legends, and poetic quotes.
• Red Beach: A secluded bay accessible only by foot or boat. It’s a 30-minute hike from the village and well worth the effort.
• Phaistos Palace: Just a short drive away, this ancient Minoan site offers a glimpse into Crete’s early civilizations.

🍽️ What to Eat in Matala?

Matala’s food scene combines traditional Cretan cuisine with modern Mediterranean flair. Expect fresh, local ingredients and generous hospitality.

• Souvlaki & Gyros: Perfect for a quick and tasty meal.
• Dolmades: Grape leaves stuffed with rice and herbs.
• Dakos: A Cretan salad made with barley rusk, tomatoes, and feta.
• Fresh Seafood: Grilled octopus, calamari, and daily catches.
• Greek Yogurt with Honey & Nuts: A refreshing dessert.

💡 Tips:

• Try a seafood taverna right on the beach for a romantic sunset dinner.
• Many places serve raki as a complimentary after-meal drink – sip it slowly!

🛵 How to Move Around Matala?

Matala is compact, and you can easily explore on foot. If you want to venture farther, there are several transport options:

• Scooter Rentals: Affordable and fun. Perfect for exploring nearby beaches or villages.
• Local Buses: Buses connect Matala to towns like Mires, Phaistos, and Heraklion.
• Boat Tours: Boats often leave from the main beach to Red Beach or nearby coves.

💡 Tips:

• Wear sturdy sandals if you plan to hike or explore the caves.
• Use offline maps or GPS as cell service can be patchy in the mountains.

🛡️ How Safe is Matala?

Matala is one of the safest villages in Crete. It has a relaxed, friendly vibe and is very welcoming to tourists.

• Crime rates are extremely low.
• Solo female travelers report feeling comfortable and safe.
• The community is small, and locals are eager to help with directions or recommendations.

💡 Safety Tips:

• Be cautious when climbing in and out of the caves – the rocks can be slippery.
• In summer, protect yourself from heatstroke by staying hydrated and avoiding peak sun hours.

🧘 Conclusion: The Spirit of Matala Lives On

Matala, Crete isn’t just a place – it’s a feeling you carry with you. It's where the echoes of the 60s mingle with ancient myths, and where every sunset reminds you to slow down and enjoy life. The hippie experience in Matala still thrives in its street art, in its festivals, and in the open hearts of its people. Whether you're drawn by nostalgia, curious about history, or simply want to unwind on a beautiful beach, Matala offers a truly unique adventure. Come for the stories, stay for the sunsets – and leave with a little more freedom in your soul.

Ready to experience Matala? The cliffs, caves, and colorful spirit are waiting. ✨